Creative Content Strategy Agency – Tell Your Story!
Content marketing is one of the most powerful digital marketing strategies. With the ability to double up website conversion rates as well as drive brand awareness, boost brand loyalty and website traffic, content marketing is essential to increasing your company’s revenue.
With Monarch Web World, as your content marketing services partner, you can expect custom content that follows search engine optimization standards. Even better, you can count on transparency — no hidden fees and no secret strategies.
Why choose Monarch Web World as your content marketing agency?
Content Marketing is just one element of an overall Internet marketing strategy, but it can be one of the most effective if you use it well. If you want to start using social media to grow your business, or improve upon your current profiles and strategy, feel free to contact us!
Set your business for success today!
Business Samurai
- 1883%
Increase in organic search traffic
- 1372%
Increase in sales transition
BSC Interiors
- 1883%
Increase in organic search traffic
- 1372%
Increase in sales transition
Brain Map tech
- 1883%
Increase in organic search traffic
- 1372%
Increase in sales transition
Content Marketing Strategy Pricing Plan
Features
Keyword research
Content Creation
Content Optimization
Monthly Website Content Calendar
Monthly Social Media Content Calendar
Long-form Content
Website Content
Social Media Content
Micrographics
Infographics
Online Guides
Slideshares
Paid Content Asset Promotion
Content Asset Outreach
Competitor Gap Content Outlines
Voice Search Optimized Content
Rich Media Citations
Competitor Content Gap Intelligence Report
Monitor competitors' website changes on a monthly basis
Predict your and your competitors' market share on a monthly basis
Monthly Reporting
Aggressive
6000 $
10 Keywords
5000 Words
5000 Words
10
5
1
2
upto 200$
10,000 $
20 Keywords
10,000 Words
10,000 Words
20
10
2
5
upto 500$
Trailblazer
15,000 $
40 Keywords
20,000 Words
20,000 Words
30
15
5
10
upto 1000$
5 strategies of Content Marketing management
Learning from the successes and failures of your competitors can help you generate search engine ranking, traffic, and leads. We at Monarch Web World, study your competitors and formulated a few strategies to help you succeed:
Segment Audience to Boost Engagement
We at Monarch Web World know that we need to segment the audience based on the product or service they need. To put it simply, your content won’t suit everyone because they’re at different phases of life and the buying cycle. We ensure that we make the most out of your marketing personas as we know a buyer’s persona is a fully-chalked-out profile of one segment of your audience. Segmenting enables you to develop content that speaks to each segment more effectively.
Segment Audience to Boost Engagement
We at Monarch Web World know that we need to segment the audience based on the product or service they need. To put it simply, your content won’t suit everyone because they’re at different phases of life and the buying cycle. We ensure that we make the most out of your marketing personas as we know a buyer’s persona is a fully-chalked-out profile of one segment of your audience. Segmenting enables you to develop content that speaks to each segment more effectively.
Study Your Audience and Live to their Expectations
Before you create successful, engaging, informative, persuasive, and overall great content, you have got to know your audience very well. To succeed in this regard we keyword research for you aiming to discover what your ideal customer is looking for. We start by getting a better idea of the existing demand and potential demand for your topic through Google Trends. The more we get to know about your readers, the better we can base your content creation on them thus making your whole content marketing management strategy a lot more successful.
Study Your Audience and Live to their Expectations
Before you create successful, engaging, informative, persuasive, and overall great content, you have got to know your audience very well. To succeed in this regard we keyword research for you aiming to discover what your ideal customer is looking for. We start by getting a better idea of the existing demand and potential demand for your topic through Google Trends. The more we get to know about your readers, the better we can base your content creation on them thus making your whole content marketing management strategy a lot more successful.
Focus on Stats and Think Practically and Tactically
We as a content strategy agency personally, verify results and data through our experimentation. What was applicable 5 to years ago, doesn’t necessarily have to work now. So instead of just researching your competitors and keeping an eye on their behavior, we think practically, strategically, and tactically. Results are independent of each experiment. With each new experiment, the results may differ. Through observation, analyzing, brainstorming and testing we come up with new concepts to ensure your growth and success. That’s how we help you to become an expert by incorporating your needs, desires, and wants into your content marketing management strategy.
Focus on Stats and Think Practically and Tactically
We as a content marketing agency personally verify results and data through our experimentation. What was applicable 5 to years ago, doesn’t necessarily have to work now. So instead of just researching your competitors and keeping an eye on their behavior, we think practically, strategically, and tactically. Results are independent of each experiment. With each new experiment, the results may differ. Through observation, analyzing, brainstorming and testing we come up with new concepts to ensure your growth and success. That’s how we help you to become an expert by incorporating your needs, desires, and wants into your content marketing management strategy.
Target millennials
Millennials are a special segment of the human race. They’re the largest and most diverse race in the U.S. If millennials constitute a large chunk of your target audience, your content should speak to their needs and values. Adaptive content is the content that supports meaningful interaction and communications across different platforms. In other words, your readers should be able to access your content on a desktop or laptop, then continue where they left off using their smartphone or complete their purchases through your mobile app, with absolutely no troubles at all.
Target millennials
Millennials are a special segment of the human race. They’re the largest and most diverse race in the U.S. If millennials constitute a large chunk of your target audience, your content should speak to their needs and values. Adaptive content is the content that supports meaningful interaction and communications across different platforms. In other words, your readers should be able to access your content on a desktop or laptop, then continue where they left off using their smartphone or complete their purchases through your mobile app, with absolutely no troubles at all.
Run A/B Tests
A study by AdPushup revealed that conversion rates typically range from 1% to 3%. A/B split testing enables you to enhance your conversion rates. A single additional percentage in your conversion rate is a great deal as well. Irrespective of you being a B2B marketer or a small business owner, running A/B split tests are essential if you want to be certain about the type of headline, calls-to-action, and a headline that would attract more of your target audience. If you’re concerned about search traffic and ranking, you should focus on the elements that impact search performance, such as headlines, site speed, visuals, landing pages, CTA, and so on. And the best part? We as your content strategy agency will do it for you!
Run A/B Tests
A study by AdPushup revealed that conversion rates typically range from 1% to 3%. A/B split testing enables you to enhance your conversion rates. A single additional percentage in your conversion rate is a great deal as well. Irrespective of you being a B2B marketer or a small business owner, running A/B split tests are essential if you want to be certain about the type of headline, calls-to-action, and a headline that would attract more of your target audience. If you’re concerned about search traffic and ranking you should focus on the elements that impact search performance, such as headlines, site speed, visuals, landing pages, CTA, and so on. And the best part? We as your content marketing agency will do it for you!
See What Our Happy Clients Have To Say
“With Monarch Web World’s help, now my sites are real eye-candy. But most importantly, their designs perfectly reflect my content and are being appreciated even by my rivals! I have never expected to own such a fully functional blog. Thank you so much!”
Monarch Web World truly acts as an extension of your marketing team. They are prompt on both deadlines and turnaround times. Additionally, they work within your existing means of communication. Monarch Web World are true experts in the space. It was a dream project for me, and you guys were brilliant in delivering the design frame, development, and brand communication.
Makkar Multi Specialty Hospital is forever grateful for the dedication and generosity of Monarch Web World and their team of designers and creative team. Thank you for helping us educate a global audience on the risks and symptoms of diseases and prevention during pregnancy and feeding. The storytelling and brand communication provided by Monarch Web World is highly appreciable.
“Our traffic has increased by 64% since they’ve worked on our dental site and they got multiple keywords we were ranking poorly for up to the first page. In fact, our keywords have improved by an average of 52 positions during our time with Monarch Web World SEO. Some of the content they have created for us has amassed over 250 shares via social media. I highly recommend their SEO as they have made a great difference to our business and have been professional to communicate with.”
“Great company, this company helped me bring lots of traffic to my website and made my company profitable I recommend this company to everyone, my website’s sales increased to 25% within months.”
“Monarch Web World SEO skills are amazing. They were able to get my new dental website to better rankings on many organic search terms within 3 months! I was shocked how knowledgeable and bright they are at search engine optimization. I highly recommend this services to anyone with a website that needs top placements in the search engines.”
“Monarch Web World SEO has been a fantastic asset to our interior designing website. Over a few years of poorly managed SEO, Monarch Web World was able to come on board and turn our website ranking around. Significant reporting processes and contact from our campaign manager and outreach team. We will continue to use the services of Monarch Web World for many years to come! “
“I’m delighted to write a few encouraging words about the service offered by Monarch Web World. When we came to Monarch Web World a year ago, we were desperate. We’d paid for four useless campaigns, spending $2000 per month with minimal conversion and no growth. Once we approached Monarch Web World, they took the time out to understand our business. They completely rewrote all the ads, and within a month, you could see the results. Monarch Web World’s well-placed ads have effectively brought in a lot of business to our interior designing company, and I can confidently recommend their services to any small or big business.”
“Within the first two months of taking on Monarch Web World SEO, we saw a 100% increase in our organic traffic and the single biggest increase in revenue. More importantly, Monarch Web World SEO log all work through Basecamp to verify that no blackhat SEO activity is occurring. Being able to verify that the SEO work being undertaken meets the Google Quality Guidelines is essential for the sustained long-term growth of organic traffic and avoiding the risk of being blacklisted as a result of blackhat SEO activity. This level of transparency and professionalism is something I have not found in many other SEO companies. We want to play by the Google rulebook for our interior designing website, and Monarch Web World SEO takes no shortcuts.”
” Monarch Web World’s SEO (Search Engine Optimization) was exactly what my company was looking for. We needed to establish a presence in the marketplace. Our main goal was to gain recognition by increasing our rankings on search engines like Google, Yahoo, MSN, etc. Monarch Web World pushed us to the top of all the major search engine rankings for a wide range of key terms in a brief period. Monarch Web World took the initiative to understand our jewelry industry and then developed a result strategy. Thank you, Monarch Web World, for exceeding our expectations and directly attributing to our company’s profitability. “
” Monarch Web World rocks! Monarch, you have blown my mind with your SEO knowledge and implementation skills. Few months ago, I wasn’t able to find our website on the internet. After a few ‘waves of your magic wand,’ we are in the first position on Google??? How you did it, I will never comprehend. Now I am concerned that we will not have the staff to answer the phones, which will be ringing off the hook! Excellent work & I would recommend your service, expertise, and professionalism to all of my business associates (as long as they don’t steal our business)! Thank you for the great work. “
” I don’t write too many recommendations, but I’m delighted to write this one. Monarch has been helping me build and write code for one of my websites. She’s easy to work with, and she knows her stuff! She understands that the subtleties of creating web pages with HTML and CSS are impressive, but her real skill is building search engine optimization into the foundation of a website. I can say confidently that she has created metatags for my pages that very few programmers would even think of or that very few SEO experts would know how to accomplish… “
” Monarch Web World delivered solid top rankings within 4-5 months, even though we are in a very competitive industry (Real Estate). We had talked to a zillion SEO companies before deciding on Monarch Web World and were pleasantly surprised by their aggressiveness. “
” Monarch Web World has been #1 in helping us optimize our rankings across different search engines. We have been delighted with their overall services as they have surpassed our expectations. Their services are both cost-effective and outstanding. We continue to expand our business relationship with Monarch Web World and would be happy to recommend them to anyone looking to improve their search engine marketing. “
” Our traffic has increased by 64% since MWW have worked on our site, and they got multiple keywords we were ranking poorly for up to the first page. Our keywords have improved by an average of 56 positions during our time with Monarch Web World. Some of the content they have created for us has amassed over 200 shares via social media. I highly recommend their SEO as they have made a tremendous difference to our business and have been professional to communicate with. “
Benefits of Content Marketing management
Content marketing aims at driving sales by giving your customers what they’re looking for while they’re actively looking for it. Today we’re going to talk about the benefits of content marketing to help you understand why it is so crucial:
Google is fond of content
The Google heaven allows quality content. Google is obsessed with providing searchers with a search experience that want to deliver what they're looking for. High-quality content is the answer to every question. Who cares for Google’s liking for content? The short but shocking answer is everyone!
In other words, content marketing dramatically boosts website traffic from your most effective traffic channel (organic search). A 2018 study from SparkToro found that Google sends 10x more traffic to the average website compared to Facebook.
Content Marketing boosts sales
Boosting website traffic is of no use if it doesn’t enhance your sales. Content Marketing boosts your sales. Before purchasing, people realize or become aware that they have a problem that needs solving (awareness). They take time to research and better understand their problem (consideration). Then, they make a decision on which solution is best for them that is what product or service they require to solve their problem (decision). A fully constructed content marketing helps your potential customers during all of these stages by educating them on what they’re looking for and what they need. Content Marketing thus helps you to bring your potential customer 1 step closer to becoming an actual customer and in building a relationship with your target audience to make it more likely to choose you rather than your competitors.
Content Marketing is way more effective and less annoying than Traditional Marketing efforts
Nobody is fond of getting sales to call in the middle of their tight schedule. 40% of Internet users use adblockers and the numbers will highly increase shortly. Banners, tv ads, etc are a great way to gain your brand some exposure. But spending money on TV commercials and other forms of advertising that interrupt your customer's day-to-day activities isn’t the best way to win them over. Content marketing, on the other hand, enables you to build and maintain customer relationships and interactions by putting your brand in front of your customers in a way that helps them to be aware of why they should choose you.
Content Marketing enhances brand awareness and loyalty
Let’s say you run an online furniture store, and decide to write an informative and persuasive article that ranks well on Google for “how to buy furniture to make your room appear larger than scale”. A large number of people search for that exact phrase on Google every month and now you’ve put your brand in front of a huge number of potential customers.
Content Marketing boosts your credibility
So after your article appears say 40000 people every month so naturally, it will cross 1+million potential customers every year. Out of them a minimum of 25% will click on your website's link to check your products or services out. Assuming you put time into making the article helpful, informative, and persuasive for your readers, 250,000 people will now view your brand as a thought leader and credible information source every year. Many of those people will go on to become your customers over time or tell a friend about your website and turn their friend into a customer.
Content Marketing grows your social media followers
Each potential customer that finds your content helpful and credible will not only become a customer but also be an advocate for your brand. Many of your readers will follow you on every social media platform that you’re on so they can stay up to date on future articles that you write. A huge number of them will also share your articles with people they know like their family and friends on social media thus providing you an opportunity to grow exponentially over time.
Content Marketing enhances visibility to your products’ pages
Content Marketing, directly and indirectly, drives a considerable amount of traffic to your products' pages.
Directly:
Let’s assume you write articles that relate to what products or services you sell, huger number of readers will go on to visit your product pages after reading your articles especially if your articles link out to those product pages.
Indirectly:
When you write great and informative blog content, other websites link back to that content. Search engines look at every backlink as a testimonial to be satisfied that your article is a useful one. And with every backlink, your article is seen as a more useful and resourceful one as well.
Content Marketing makes it easier for your customer service team
If your customer service team answers the same question every day, then content marketing is the answer! Whether it’s how to reset a password or how to use your product or service, take the time to write an informative answer to those questions. Compile those into a blog post or series of blog posts that your customer service team can share whenever they get these questions. Many customers will even find these answers through an online search instead of reaching out to your customer service team, to begin with.
So what are you waiting for? Without much delay, call us today!
When consumers instantly recognize who you are and what you stand for all based on a logo, you've become more than just a name and a symbol.
FAQ
Q2. What’s inside our Content Marketing package?
As your content strategy agency, we at Monarch Web World ensure that your package consists of the following:
Content Strategy
All our content marketing service packages include a custom content strategy, built for your business, your audience, and your goals.
Content Development
Next, we create a content calendar for your company's must-share content. Based on your plan, you may receive 3-10 pieces of content.
Content Creation
Our experienced in-house copywriting and marketing team begin creating your custom content, whether it's a blog post, online guide, or video.
Content Optimization
Your content marketing management services also include SEO, which optimizes your content for users and search engines.
Content Promotion
Using our network of industry influencers, we help promote your content online in the places that matter most to your audience.
Content Reporting
Each month, we provide an easy-to-read content report that shows the performance (and returns) of your content to your bottom line.
That connection leads to several noteworthy benefits, including:
- Grow your business substantially
- Boost brand awareness and loyalty
- Increase revenue and profit
- Reach your target audience on a large scale quickly
- Expand the base of your consumer
- Maximize your digital marketing efforts with increased ROI
- Become an industry leader
Q4. How to measure if your content marketing strategy is a success?
There are a lot of steps between publishing content and seeing returns on your creations, how can you measure content marketing effectiveness? The key is to look at the right metrics. Content marketing is effective for enhancing sales, revenue, and profit, but only when it’s implemented properly. Good content attracts consumers with unique, thought-provoking ideas that are organized well. It also entices them to engage in a conversion on your website through a final and brief call to action, whether you encourage them to buy a product, sign up for a newsletter, download a piece of software, or fulfill another goal. The metrics are as follows:
Clicks, views, and time spent on page
Comments
Shares
Downloads
Inbound Links
Conversion Rate
Q5. Why is Content Marketing important?
Beyond just enticing people to check you and your services out, content marketing matters for a few reasons including:
Generate new leads
Creates brand awareness and loyalty
Cost-effective
Boosts conversion rate
Boosts search engine traffic and rankings
Builds trust with customers